Lynda D. Kavanagh

Lynda Kavanagh, aka the “WOW” Gal:

What does cycling have to do with marketing your business? Find out in one of Lynda's workshops. Lynda is a world traveler, with most of her travelling happening on a bicycle across Europe. This photo is in the heart of wine country in the Loire Valley, France and always gets a laugh in a presentation, but the point being made is about consumer behaviour and the difference attitudes of people regarding wants vs needs vs pricing a product. (More formal and not so formal photos can be found on Lynda's website).

Lynda’s audiences are WOWed by fabulous photos of the world and stimulated to remember and recall key points based on the photos they have seen. For example, in Lynda’s session "Marketing Bootcamp”, she explains, by using photos of Scotland, how a mistaken turn on a bike can cost you many hours of energy, and eventually you will have to turn around and go back. But in Business, a mistaken turn WILL cost you time and money, and unfortunately, there's a good chance you CAN'T go back. Or... you may want to consider being an armchair cyclist during a visual tour of Venice and learn how to provide exceptional Customer Service for your clients. Then, there is her session on Sales that revolves around Munich, Germany and …. Pink Suede Boots!

WOW Communications & Training provides consulting and training on Sales and Marketing issues through the WOW CAT program (a combination of Consulting And Training), but the company specializes in offering individual guidance for those people who want to become Entrepreneurs through the WOWprenuer online training website: http://www.wowpreneur.tv.She brings her world travels and observations about consumer behavior to every client and into every workshop. Not only is her information solid, but in her presentations she keeps audiences interested by using photos, videos, humour and high energy.

Recognized as an expert in Marketing, Lynda has hosted a Marketing Tips program on Community TV, and has been quoted or published in a variety of Canadian daily newspapers and magazines. She is a member of the Canadian Association of Professional Speakers, and the National Association of Professional Speakers and has owned her own marketing consulting and training company since 1994 with offices in Calgary and Lethbridge, Alberta, Canada.

She is the author of one paperback: Sales suck... NOW WHAT? (http://www.wowcommunications.ca/salessuck.html ), a guide to sales and marketing for micro, mini and small businesses. She has also authored two Audio Books: The 5 HOUR Entrepreneur, a collection of 5 x 1 hour CDs for people who are just thinking of entering the world of Entrepreneurs; and The 4 HOUR Marketer which is 4 x 1 hour CDs to help current businesses take the frustration out of their Marketing. Both Audio Books talk about Branding, Marketing, Sales and Customer Service.  She has also published a more than eight topic specific audio CDs.

More information on Lynda and WOW Communications & Training Corp. can be found at http://www.wowcommunications.ca   or her online training website http://www.wowpreneur.tv See Lynda live through You Tube at: http://www.wowcommunications.ca/youtube.com  .

Lynda's philosophy on life is: "My life is NOT going to be a journey to the grave with the intention of arriving safely in an attractive and well-preserved body, but rather I'll skid in sideways, chocolate in one hand, wine in the other and a bag of chips under my arm. My body will be thoroughly used up, totally worn out and I'll be screaming "WOO HOO, what a ride!"